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A Guide to Connected TV Advertising

2019 marked a unique moment in history when when media consumption on the internet officially overtook traditional TV. If there was ever any doubt about the importance of digital in the household to reach consumers, all the evidence will now put an end to those doubts.

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A Guide to Connected TV Advertising - Cover
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In this eBook, you'll learn:

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How to navigate the complexities of CTV 

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The advantages of CTV advertising and average performance benchmarks 

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How you can start incorporating CTV into your marketing mix 

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