illumin is not just a DSP

It's a Journey Advertising Platform

Spring 2025-1

Visually plan, activate and measure your online advertising like never before.

The Power of illumin

Connected journeys.
Intelligent advertising.

Meet the Journey canvas

One place to visualize, plan, and execute the complete customer journey.

Cross-channel Advertising

Leverage cross-channel advertising to access a wider variety of audiences and take advantage of each channel’s unique benefits.

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Let the numbers do the talking

What customers are saying about how illumin’s platform helps their agency perform

30%

Faster

“The drag and drop technology makes it easy to create campaigns and helps make the most efficient us of my time”

3X

ROAS

“A full-funnel journey was used to target audiences and nurture them through to conversion resulting in 3x ROAS and a 32% increase in order value.”

11%

Reduction in CPA

“Through a connection journey, we maximized creative efficiency, generating larger volumes of impressions and conversions, outperforming the CPA benchmark by 11%.”

Why choose illumin?

Unmatched Targeting

Optimize performance with AI-powered look-a-like audience modelling

Test and learn the ecosystem

Discover your next best engagement & accelerate your performance

Omnichannel execution

Manage ad reach and frequency across devices

Insights that empower

Enable data-driven decision making

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Illuminate the consumer journey

Visualize

The world of online consumers at your fingertips.

Our highly interactive and intuitive platform helps you see through the clutter of programmatic advertising. Drag and drop audiences, creatives, and conditions onto the single-screen canvas and see your campaigns come to life.

Control

Step into the driver’s seat.

illumin lets you decide which audiences receive what messages and set explicit conditions on how they transition through the funnel in your automated marketing campaigns. Manage ad reach and frequency while our AI ensures you never overpay to talk to a consumer.

Discover

Empower your strategy.

illumin understands the consumer journey in its entirety and uses key insights to master your media mix, determine optimal ad frequency and allocation, learn more about your consumer target and finally be able to attribute upper funnel activities to downstream conversions.

See why customers love illumin

At illumin, we believe in delivering more than just ads. We believe in empowering marketers with full-funnel journey automation. Don’t just take our word for it.

Kacie M, Verified G2 User

Visual and user-friendly

illumin has been an incredible tool for my agency and clients. Visual and user-friendly; campaign setup is quick and efficient. It is easy to identify underperformance or under-pacing.

Kartik B, Verified G2 User

Makes media planning as easy as possible

Highly detailed, easy-to-browse information on customer segmentation, market penetration, and more are the best part of the platform. illumin makes the difficult management of media planning as easy as possible.

Verified G2 User

Easy and fast

Setting up campaigns in illumin is easy and fast. It provides more control over our programmatic campaigns and results in improved ROI on our programmatic media investment. It gave more flexibility when planning and executing campaigns.

Verified G2 User

Take campaigns to a new level

I love how we can set up our various stages of the purchase funnel, visually link them, and take our campaign to a new, more connected level that we've seen with similar competitive services.

Clients who choose illumin

See how illumin can evolve your digital marketing strategy.

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A platform that provides the perfect space for journey planning, execution, and reporting – illumin is more than just a DSP.

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